on August(8月)5, 2013 at 11:17 AM
| Posted by Viviana Shi
Jul 27th - Aug 1st @ Global Harbor, Shanghai│The biggest fast fashion retail H&M set up a big picture in Shanghai for the second half year. H&M held a launch party on the night of Jul 31st before opening its first men’s wear store on August 1st at Global Harbor. Fashion media and followers attend the event. Senior men’s fashion editor from GQ gave a speech on 2013 Autumn men’s wear.
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on July(7月)29, 2013 at 13:52 PM
| Posted by Viviana Shi
Jul 18th @ Plaza 66, Shanghai│Luxurious brand Roger Vivier held a media preview of a new collection ‘Sexy Cult’ for 2013 AW at the Plaza 66 store.
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on July(7月)22, 2013 at 10:51 AM
| Posted by Viviana Shi
Jul 16th @ Shanghai│Fast-growing fast fashion brand ASOS plans to launch its Chinese webiste in September by a new team based in Shanghai. Yi Qun Wang who previously worked at Vancl, a Chinese domestic fast fashion brand, is said to be appointed as GM in China, where would be the headquarter of APAC region in future. Shanghai office is located in Pu Tuo.
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近幾年來,時尚圈的惡搞大牌logo風四起,越來越多的品牌推出惡搞logo的t恤、衛衣、棒球帽等服飾,靠著被明星、模特、時尚博主穿上身拍進街拍和社交媒體的強大傳播力逐漸受到廣泛的關注。如Project Runway主持人Heidi每集開場必說的那句臺詞”In fashion one day you’re in and the next you’re out”。這些惡搞大牌logo的設計能流行多久?而這股惡搞大牌的何時會out?這些靠著惡搞大牌logo起家的品牌能走多遠?
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